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Quick Start Guide

On Fig, you can customize, build, and buy a note tailored to your investment goals through Fig's easy to use web application.

To create an account, please click here.

After your account is created, click on Discover and follow steps below.

Step 1: Choose underlying asset

Choose an asset that you have a directional opinion - i.e. market view. Currently Fig supports bitcoin - BTC or ether - ETH.

Step 2: Choose market view

Market view is the price direction bias the investor has for the underlying asset. For example: if an investor thinks the price of Bitcoin will go up, then they are bullish.


Besides bullish or bearish, price direction of an asset can also be sideways in which the price of the asset moves within a boundary (also known as crab market).

If you are unsure of the direction of the underlying asset, unsure can profit from either up or down movement of the underlying asset

Market Directions

When an investor buys an asset, they are naturally bullish which means they buy it because they believe the price of the asset will go up. Buying the asset is typically the only way an investor can get access to the risk/return of the asset.

However, not only can the price of an asset go up, it can go down or sideways as well. The price of the asset can have different directions. Professional investors employ strategies to take advantage of both up, down, or sideways markets.

On Fig, each price direction corresponds to a market view:

DirectionMarket View on Fig
Not Up or DownSideways
Up or DownUnsure

Step 3: Choose time period

Time period determines the maturity date of the product. It also represents the time horizon of the investor's market view on the underlying asset. Every product has a maturity date on which date the payoff of the note is determined.

For example: an investor can be bullish for one month or three months.

Step 4: (Optional) Specify price targets

Users can further customize their note's price target for the underlying asset for the time period specified.

For example: if one believes that ETH will reach $2,000 and stay under $3,000, they can specify that "I think ETH's price will go above $2,000 but won't go above $3,000".

By being specific with price targets, investor can increase maximum payout per dollar if their targets are hit.


If you are not sure, select Unsure (recommend a price). Then, Fig's models will optimize your product recommendation based on maxmium return and likelihood of achieving that return.

Step 5: Product recommendation

After going through steps 1-4, Fig's structuring engine parses billions of data points. The models will build & recommend a structured product that closely matches your specified investment goals.

In this example, the recommended product card shows the following attributes:

AttributeDescriptionExample's Value
Underlying AssetThe asset that the product is indexed to / tracking.Ethereum
Matures in 4 monthsThe maturity date of the product. On maturity date, principal + variable return (if any) are paid out to the investor.April 4, 2023
Maximum APYA standardizing rate of return measurement. It is the maximum rate of return that can be earned on the product, taking into account of compounding effect over a year.29.76%
Maxium payout per $The maximum possible return on investment without compounding (i.e. period return).9%
Volume / Size AvailableThe maximum size of the product that is avaiable to be purchased.$403.32 thousand
Principal HedgedThe level of principal hedge that the product offers. 100% means the principal of the product will be return to the investor upon maturity, at minimum.100%

All data, attributes, and calculations on Fig are real time and refreshed on sub-second intervals based on current market pricing among all liquidity venues.

Next Steps

You can go through steps 1-5 as many times as you wish.

If you need help navigating the guide, please contact us.